Need help crafting and sending your message through Facebook and Twitter? Not sure where to start? Our resident expert of all things digital, Alejandro De La Cruz, and OccupyEducated's Ben Zolno, help you get started. If you need some expert advice on how to manage the social media for your campaign or nonprofit, please watch this webinar.
Best Practices Covered:
Facebook is good for engaging a mass group of supporters.
Use Twitter to have real-time conversations with influencers and target groups.
Give yourself deadlines: a regular schedule helps.
Be concise. Direct statements pack a punch.
Add a multimedia component.
Reply to your commenters.
Never be afraid of experimentation.
Pictures with quotes are powerful.
Ask questions to engage and educate your community.